
Mark opened the Glen Maple Group as a way for companies of all sizes to have access to senior marketing, communication and client development experts without having to commit to a full time employee. He understood early on that not all companies have the means available to add headcount but still want and need the expertise that he is able to provide.
As an award winning marketing, communications and client development leader with 25 years of experience in various industries, including 15+ with professional service firms, Mark brings extensive experience building and developing strategies in B2C and B2B environments. He has extensive experience working with Canadian and international companies. Having worked both in-house and as a fractional advisor, Mark knows what works and what doesn't to help companies meet their goals.
Mark loves life in the city and the country, is an avid cyclist, and regularly challenges himself.
The CMO Series is a podcast devoted to the betterment of chief marketing officers in professional services. Mark was featured in two episodes, including what it takes to build effective business development skills.
Since 2005, Slaw.ca has been Canada’s online legal magazine, written by and for the Canadian legal community: lawyers, librarians, technologists, marketers, students, educators, and everyone in between. Mark has been a regular contributor since 2010.
The Market Leaders Podcast is an award-winning interview series. David Ackert, who interviews industry thought leaders who share their lessons from the trenches and provide expert perspectives that can be used to improve support professional services firms.
Mark was featured in the episode Unleashing Excellence: Revolutionizing the Client Experience in Legal and Professional Services.
Plus Delta was the Consulting Engineers of Ontario quarterly publication. Mark's feature article on How great client experience creates ultimate clients was the most-read article in 2016.
The Canadian Legal Information Institute is a non-profit organization created and funded by the Federation of Law Societies of Canada in 2001 for its 14 member societies. Mark's eBook was published in 2021 with over 40 marketing, branding, and communications articles.
Get In the Driver's Seat is a podcast that focuses on lawyers, architects and other professionals who don't use the word 'sales'. Mark spoke on the skills needed when you reach out to your network, meet with a prospective client and ask for introductions or referrals. Sales Without Being Salesy
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