Senior marketing leadership — embedded in your team — without the cost or commitment of a full-time CMO
Senior marketing leadership — embedded in your team — without the cost or commitment of a full-time CMO
I work with organizations as a fractional Chief Marketing Officer, providing the leadership, structure, and accountability that marketing requires to perform. This is not advisory from the sidelines.
I operate as part of your leadership team, owning strategy, aligning resources, and ensuring programs contribute directly to business outcomes.
Most organizations don’t struggle because of a lack of marketing activity. They struggle because no one at a senior level is accountable for it.
Marketing becomes reactive, fragmented, and difficult to measure.
The result:
There are many reasons to opt-for a fractional CMO over adding a full time team member.
This model is most effective when:
Every engagement is structured around your business. The objective is simple: marketing that works and continues to work.
CMO Services
Advisory & Assessment
I work with organizations where marketing needs to support long sales cycles, multiple stakeholders, and high-value opportunities.
Professional services
Technology
Automotive
Healthcare and Senior Living
With more than 25 years of experience across marketing, communications, and brand leadership, I have worked with organizations navigating complexity, growth, and change.
My approach is straightforward:
"Marketing isn't something you do to people — it's how you show up for them. When you lead with value, speak with clarity, and follow through consistently, trust builds. And trust is the only foundation worth building on."
— Mark Hunter, Principal, Glen Maple Group
Phone: 647.291.1470 Email: mark@glenmaplegroup.ca LinkedIn: https://www.linkedin.com/in/markhhunter Toronto, ON based. Serving clients in Canada and Internationally
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